SK-II R.N.A POWER Radical new age
Formulated with advanced Amino-Peptide Complex II, this anti-aging moisturiser actively hydrates to improve elasticity and firm skin, while lightening fine lines and wrinkles.
CONCEPT: LIFE CHANGES FAST
Life changes fast, so does our skin. An emotional approach with a relatable story at the heart of it, one that young consumers could connect with and be persuaded to give 'their mom's brand' a chance.