SK-II R.N.A POWER Radical new age

PRODUCT DETAILS

Formulated with PITERA™ and RNArchitect complex, R.N.A Power Radical New Age Airy Milky Lotion locks in moisture from within to nourish skin intensely and restore skin suppleness and elasticity.

CONCEPT: POWER OF PITERA™

This campaign used light streaks to visually demonstrate the power of PITERA™, transforming skin from deep within, making it more radiant, firm and soft to touch. This campaign was deployed across retail stores in China, South Korea, Japan and Singapore.

PRODUCT KEY VISUAL

TYPOGRAPHY

RETAIL FIXTURE DISPLAY

POP-UP TRAVEL RETAIL DISPLAY